True Colours 2023: Give blood. Fight Cancer

Give blood. Fight cancer.

Did you know the donations you give can play a vital role in the fight against cancer? Cancer patients, as a group, are the biggest recipients of blood and blood products in Australia.

To help raise awareness of the use of blood, plasma and platelets in cancer treatment, we’ve teamed up with fashion designer and cancer survivor Camila Franks to create an iconic True Colours bandage. Grab yours from 1 February to 5 March and give blood for the 1 in 2 Australians who will be diagnosed with cancer in their lifetime.

icon of a red blood drop with one third written in text

One third of all donated red blood cells are used in cancer treatment.

icon of an orange droplet with two thirds written in text

Two thirds of all donated platelets are given to cancer patients.

icon of a shield with a droplet symbol on it

Plasma is used to create immune-boosting medications for seriously ill cancer patients.

photo of camilla franks smiling and wearing her designed bandage over her right elbow, her right arm is raised

Meet the artist (and cancer survivor) Camilla Franks

Camilla Franks is one of Australia’s leading fashion designers and is celebrated globally for her artistic, innovative, and intricate designs that weave in stories from her travels abroad and imaginative escapism. Camilla is also a cancer survivor and vocal advocate for all Australians facing their own cancer journey.

"What few know is that cancer patients are the largest users of Australia's blood supply. Giving blood to help another human being in their fight is such a noble thing to do" - Camilla Franks xx

Book your appointment

Post a pic to Instagram and win a limited-edition signed artwork

photo of the camilla franks designed bandage, it's pink and black animal print with red patterns over the top

We’re so excited about our artist designed bandage that we have a limited-edition signed print of the incredible artwork to give away, plus, a bandana in the amazing print too!

To go in the running to win:

  • Post a photo to your Instagram account showing off your post-donation artist bandage
  • The photo shouldn’t show needles or blood (they can make people a bit squeamish!)
  • Tag our official Instagram account @lifebloodau in the image and use the hashtags #truecoloursau #lifebloodcomp
  • You must be following @lifebloodau to enter
  • One winner will be selected and will be sent a limited-edition signed print and bandana
  • We’ll notify the winner via private message on Instagram and share your pic to our account
  • Competition opens Wednesday 1 Feb 2023 and closes Sunday 5 March 2023
  • T&Cs can be found here