True Colours 2024: Lifeblood celebrates healthcare workers

Lifeblood celebrates healthcare workers

Give blood and help healthcare teams do their job of saving lives every day.

When we think about blood donations, we often think of the amazing donors or those who receive it, but there is an equally important group who use it to help save lives – healthcare workers.

From nurses who use it to provide life-giving transfusions to frontline workers in ICU treating trauma injuries, donated blood plays an essential role in over 25 medical fields.

This 8 April to 12 May, we’re highlighting and championing all the different ways blood can be used and the incredible teams who use it to save lives, thanks to donors like you.

Show your support for healthcare workers and the amazing job they do by donating blood and receive a limited-edition bandage designed by Melbourne artist Lisa Gorman.

Help healthcare workers save lives. Give blood.

Book now
Meet the artist: Lisa Gorman

Lisa Gorman is an Australian designer known for her vibrant and colourful works. Throughout her career, she has seamlessly weaved collaboration and creativity, working with a huge number of designers. In recent years, Lisa has partnered with artists from marginalised backgrounds including Indigenous artists from Fitzroy Crossing and neuro-diverse artists from the Arts Project Australia.

Before her journey into fashion and textile design, Lisa was a nurse at the Royal Melbourne Hospital. There, she worked in the blood collection department of the kidney transplant unit and saw the impact of blood donations.

“Knowing first-hand how vital the supply of donated blood is to those needing it, I really encourage anyone who can, to roll up their sleeves.”

photo of artist Lisa Gorman next to her bandage design
illustration of two scientists with one holding a red love heart
Blood donation plays an essential role in over 25 medical fields.
illustration of a person lying in a chair and donating blood, with a nurse standing beside them
1 in 3 Aussies will need blood or blood products in their lifetime, only 1 in 30 donates.
illustration of a map of australia with a person standing in the middle holding a big red blood droplet
Australia needs around 33,000 donations every week to meet demand.

Share a picture of your bandage on Instagram to win a signed Lisa Gorman print

photo of Lisa Gorman's design print and a bandana


Want to show off an iconic print by Lisa Gorman in your home? Join our competition for a chance to win a signed limited-edition print of her bandage design, plus a bandana in the same beautiful design.

To be in the running to win:

  • Post a photo to your Instagram account showing off your post-donation artist-designed bandage.
  • The photo shouldn’t show needles or blood (they can make people a bit squeamish!).
  • Tag our official Instagram account @lifebloodau in the image and use the hashtag #lifebloodau
  • You must be following @lifebloodau to enter.
  • One winner will be selected and will be sent a limited-edition signed print.
  • We’ll notify the winner via private message on Instagram and share your pic to our account.
  • Competition opens Monday 8 April and closes Sunday 12 May 2024.
  • T&Cs can be found here.

Take a look back at our previous campaigns